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MONDAY, APRIL 30, 2007 Introduction of CCTV Mid-Autumn Festival Evening Gala 
Alex Wangalex@zzi.net China Central Television (CCTV) is the largest national television network in China. It is also viewed by an audience of over 1.1 billion as the major source of information. CCTV, also the window for international exchanges and cooperation, is the most influential mainstream media in the country. CCTV-4 is the channel designated to serve overseas audiences. With the help of a number of satellites, CCTV-4 covers 98% of the land of the world and has been added to the local cable and satellite networks in over 120 countries and regions. Its domestic audience base is also larger than 100 million people. Our Chinese Heart 2006 Mid-Autumn Festival Evening Gala is the CCTV’s annual celebration gala for the traditional calendar. A full moon symbolizes family reunion and care and love for family members. Every year, a huge extravaganza is organized by CCTV-4 to extend the best seasonal greetings to all Chinese people around the world. And it is the outdoor evening gala which has the largest scale and the highest technology nowadays in China. Our Chinese Heart is a brand created by Miss Guo. This is a platform for all Chinese people from every corner of the world, to show their care and love for each other. It is also a platform for all Chinese artists to cooperate with each other. While promoting the Chinese culture worldwide via best possible audio and video appreciation, the show also demonstrates the image of modern China, and also at many world renowned venues like the Golden Hall in Vienna, Austria, the Opera House in Sydney, Australia, the Music Hall in Hamburg, Germany and the National Opera House in Egypt.
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